Dartfish CEO, Victor Bergonzoli talks to Sports Activated on how his company is beginning to change the manner in which we presume of video content in sport- one frame at a time. --------------------------------------------------------------------- The playback quality content industry in sport has traditionally been very uniform, with instant replays and real-time animations that have become the norm for viewers. Over the last year or two, however, video technology has advanced the sporting experience don't merely for fans, but has fast become an intrinsic instrument for coaches, athletes and teams. This expansion has been accelerated by Dartfish, the leading provider of cutting-edge online and offline video solutions. Victor Bergonzoli, CEO of Dartfish, spoke to Sports Activated within the Dartfish platform and its affect on the industry of sport. "Dartfish empowers its users to create, enrich, publish, and monetize video content. Dartfish puts in the power of video available to millions and sets flick standard across industries like sport, education, and healthcare." says Bergonzoli. "Dartfish is definitely the world's leading organization, trusted by thousands of sport organizations, for making and distribute video content. Its video platform stands out as the trusted choice today of elite organizations, federations, and corporations from worldwide." But where does video delivery range from here? Surely video technology has reached it pinnacle. As Bergonzoli suggests, there's way more to become done. "Technology can never reach its pinnacle. Hardware (bear in mind that the iPad was not here as low as Couple of years ago), web solutions, software, and increased processor speed all continue to keep evolve. Even as advance, you can easlily create solutions that go through the latest developments." he explains. Bergonzoli highlights the precipitous evolution of traditional video format in recent times useful for analysis beyond broadcasting into areas that include biomechanics. "A user are now able to capture hours of game footage on your memory stick. In past times, numerous tapes were needed by using a a lot longer and complex process to import and edit. I am the planet leader in 2D video analysis for biomechanics, in use today by the majority of the leading biomechanics experts and university programs around the world. Everyone is constantly evaluating ways to improve experience and process." A comprehensive solution to the application of video technology in sport is critical to the services supplied by Dartfish. Bergonzoli emphasizes the significance of recognizing the customer's applying the technology. "The key is to understand workflow and operations after which it to define/develop solutions that would have the workflow impressive. A good example often is the video replay solution we provided the modern world Taekwondo Federation. This included the uploading off videos with proper metadata to your Dartfish.tv web channel for review by fans, athletes, and coaches. Another example is the place we integrate state-of-the-art IP camera technology with data capture and video integration for that powerful baseball solution." This comprehension of how Dartfish's technology is ascribed to fans of sport has not been ignored. This became biggest during the past Olympics, the place that the Dartfish technology changed just how fans viewed live broadcasting worldwide. "We deal with several types of fans. TV viewers enjoyed Simulcam and StroMotion, one-of-a-kind Dartfish Technologies when watching the Olympics." says Bergonzoli. "This provided an unparalleled viewing connection with events otherwise impossible to see." Dartfish has successfully identified and capitalized relating to the technique internet incorporate additional value for customers and fans. While providing a platform for web publishing of video content, Bergonzoli says that Dartfish customers now have the ability to capture, catalogue and give out their fans. "Cheersport using numerous competitions (www.cheersport.tv) is definitely a prime example. From week-end, at their National title, they uploaded 1,800 videos in near real time within their online channel. Fans from throughout the world had comfortable access to videos, not previously available." On this planet of technology, the main goal in any industry is to efficiently streamline workloads and overhead. Dartfish's services effectively require the installing of hardware and software in the analysis of one's given athlete. On this light, how does Dartfish's technology create more efficiency in sports performance measuring? Easily, "95% of Usa Olympic medals won in Vancouver were by Dartfish users." says Bergonzoli. "The results speak individually. A movie merits countless words in communicating." The solutions delivered by Dartish cover many different areas, which may be seamlessly built-into anyone's processes and workflow, and places customers in a very superior position achievement. Appreciate the fact much discussion previous few toward instant replay just as one increased aid for referees and judges in sport. Dartfish's innovations play a huge role across various sports associations which use video technology to aid in it will be best of referees. The Umpiring Committee and therefore the Hockey Rules Board for the International Hockey Federation utilized Dartfish to establish a Hockey Video Library. This library enables the IHF to give video clips that exhibit their interpretation within the rules of hockey. Dartfish also has provided a platform for ones National Federation of State School Associations (NFHS), to produce videos showing various game-play scenarios if you are an online educational tool for graduation soccer officials. "UEFA recently started using Dartfish.tv as well," says Bergonzoli. UEFA uses the online platform to teach almost all their referees. The globe Taekwondo Federation (WTF) has developed WTF-Taekwondo Web TV, utilizing Dartfish's video services to arrive at fans from the sport worldwide. It really is allowed the Federation to make videos generated by their instant video replay system to post them upon them online. Bergonzoli says that Dartfish will hold its position to provide a global leader in video technology. "We continues developing solutions designed to result in the creation and publishing of videos easier still. The webs (web and mobile-based applications) element of our offerings will play necessary role, even more so than today." He adds, "Our ultimate goal is to try to democratize the effective use of videos at levels where skill and knowledge are already a barrier. Dartfish sets the average and will be true at any level later in life." -SA *Originally published in Sports Activated magazine: http://www.sportsactivated.com/March2011
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